Meet BuyRite, Your Profit Partner

Jeff is the founder and former President of Morris Products, a redistributor of electrical supplies and LED lighting. In the electrical industry his whole life, Jeff spent his childhood and early career working at and later managing the family electrical distributorship that his father started in Upstate NY in 1948. In 1994, Jeff branched out and started Morris Products with a focus on importing, warehousing, and redistributing privately labeled electrical and lighting products to electrical distributors.

After a successful 25 years, Jeff sold the business and started BuyRite with his son Steven. At BuyRite, Jeff now uses his years of knowledge and experience of importing to partner with electrical distributors and introduce them to a new, more profitable approach to purchasing. In his free time, Jeff is an avid pickleball player and enjoys the beach near his home in Florida.

LinkedIn >>

Steven is the former National Sales Manager of Morris Products, a redistributor of electrical supplies and LED lighting. Growing up in the family business, Steven learned about all the ins and outs of the electrical industry at Morris Products, founded by his father and current partner Jeff in 1994.  Steven graduated Valedictorian with a Bachelors in Business Administration degree from Babson College in 2012 before returning to the family electrical business. 

During his tenure as National Sales Manager, Steven visited and learned about the operations and practices of hundreds of electrical and lighting distributors around the country.  This experience served as an inspiration for BuyRite, with the stated goal of helping distributors achieve greater profits by taking advantage of previously unexplored purchasing opportunities. When he’s not working, Steven enjoys playing tennis and traveling.

LinkedIn >>